Resume
I'm a marketing, social media manager, and graphic designer based in Wisconsin.
Hi there! I'm Lucas, a dynamic and results-oriented Marketing Specialist with over five years of experience in brand development, digital advertising, and SEO optimization across various industries. I founded and operate LJS Agency, where I specialize in delivering high-impact marketing services for small businesses in the Midwest.
I have a proven track record of enhancing online visibility, engagement, and sales through strategic marketing initiatives and creative content solutions. At Midwest Refrigerated Services, I orchestrated comprehensive branding and style guidelines, directed website overhauls, and managed advertising budgets that led to significant increases in impressions and customer reach.
Previously, I served as a Marketing Assistant at Buck Buckley's Total Basement Finishing & Klaus Roofing by Buck Buckley, Rubies DTC (formerly BuySeasons), and GRAEF-USA. My roles involved overseeing social media strategies, creating SEO-optimized content, and developing project proposals.
As an entrepreneur and marketing expert, I am adept at managing advertising budgets, executing high-reaching digital campaigns, and improving customer engagement through data-driven social media strategies. My innovative designs and successful project management have contributed to robust business growth and brand recognition.
To keep up with my work or connect with me, follow me on your favorite platform. I’m active on LinkedIn and Instagram.
Work History
LJS Agency
Founded and operate a successful creative services business, specializing in logo design, graphic creation, and social media material development for small businesses across Wisconsin and Michigan.
Provided expert social media marketing consultation for a Midwest brand, achieving a remarkable 500% increase in Twitter impressions through strategic content and engagement initiatives.
Demonstrated versatility in client management and project execution, establishing a strong reputation for delivering high-quality, impactful marketing solutions.
Owner (Current)
Midwest Refrigerated Services
Orchestrated the creation and implementation of comprehensive branding and style guidelines, unifying the company's image across all platforms.
Directed the overhaul of the company website, significantly enhancing SEO, branding, and content alignment with brand guidelines, leading to improved online visibility and engagement.
Managed a $3,000 advertising budget, executing Google and Facebook Ad campaigns that garnered over 1 million impressions, maximizing brand exposure and customer reach.
Innovated tradeshow presence with the design of a new booth, elevating brand visibility and effectiveness in generating leads during critical sales events.
Marketing Specialist
Buck Buckley’s TBF & Klaus Roofing By Buck Buckley
Transitioned marketing in-house, developing systems for efficient management of marketing activities, setting the foundation for scalable growth.
Oversaw social media strategy and analytics, achieving a 10% increase in Facebook/Instagram reach and a 22% rise in page visits through targeted content and engagement strategies.
Enhanced online presence with SEO-optimized website content and compelling copywriting, contributing to improved online visibility and engagement.
Marketing Assistant
Spearheaded the creation of SEO-optimized listings for major online retailers, leading to noticeable increases in unit sales.
Initiated a customer satisfaction report system, providing valuable insights for improving customer retention and reducing return rates.
Managed and corrected listing errors, ensuring optimal online product presence across major e-commerce platforms.
Ecommerce Marketplace Assistant
Rubies II DTC (Formerly BuySeasons)
Graef USA
Developed and implemented a social media strategy that increased platform growth by 5% monthly, enhancing brand awareness and employee engagement.
Created and managed over 60 dedicated project website pages, supporting project visibility and company branding efforts.
Played a key role in developing project proposals for high-level bids and enforcing branding guidelines, demonstrating a keen eye for detail and strategic planning abilities.
Marketing Assistant
Education
WAUKESHA COUNTY TECHINCAL COLLEGE
Associate’s In Marketing
Graduated in 2018
Certificates in Marketing Management (2019) & Social Media Marketing (2019)
What they say about me
“LJS Agency provided our team with great insight to improve our social media presence. The creativity and array of designs allowed us to build our program to new height’s. The branding templates, social media designs and education on maximizing opportunity has allows us to showcase our products and clients like never before.”
“Working with Lucas has been such a pleasure. He is motivated, determined, and creative in his marketing endeavors. Seeing him so invested in making the best of his role, from asking questions to strategizing and thinking outside of the box, is inspiring and contributes so much to the way we think, learn, and grow as an overall team. Grateful for Lucas and his hard work!”
“It is rare that you come across a standout employee like Lucas Slowik, who is willing to take on any task! I had the pleasure of working with Lucas at GRAEF, a professional engineering services firm, where he was an integral member of the Corporate Marketing team. He completed proposals, statements of qualification, and assisted with website modifications, among many other assignments. He enthusiastically and successfully completed all projects while quickly learning new software to complete these tasks. His positive and hard-working attitude was very much admired and appreciated at GRAEF. As a skilled marketing professional, Lucas provided innovative ideas for improvements, and would be a great asset to anyone looking for an energetic, creative employee.”