You don’t know much about me. Let's fix that. Here are a few facts, opinions and perspectives—a peek into my brainium.

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1. The best ideas are simple and human.

2. I’m 103% addicted to technology.

3. I believe emotional marketing is best kind of marketing

4. Early career preferences, in order: pro hockey player (left wing for Minnesota Wild), advertising (creative), athletic trainer (Milwaukee Admirals), construction worker (I wanted to drive the skid steer)

5. I love, love, lovvvvvvve advertising and the creative side to it. I constantly soak up the newest ads like a bone-dry sea sponge, and put their insights into every idea I'm working on.

6. According to my friends and family, I watch too many ads.

7. “Too much” is relative.

8. I can't remember the last time I was bored. It's been years.

9. I’m a hockey freak. playing, watching, you name it.

10. I love Yellowstone. Best TV show hands down.

11. Think Different > Just Do It

12. I want a husky and I would name it Bauer (yes....the hockey brand)

13. David Ogilvy is a genius IMHO and I own most of his books

14. Favorite words: ope, bubbler, brewski.

15. I still believe Gander Mountain was and is better then Cabala's (unless your a Cabala's rep..call me)

16. I kneel at the feet of Kirill Kaprizov. Pure hockey god. Don't get me started unless you have 20 minutes or more.

17. I have a problem buying branded merchandise just because I love the branding, not because of the product.